Wartime PR
David Forman asks an interesting question about Israel's PR machine, which was mobilized to unprecedented levels in the latest conflict, and to little effect:
Why isn't there an official spokesman, like Chaim Herzog during the Six Day Way or Aharon Yariv during the Yom Kippur War or Nachman Shai during the Gulf War, individuals who, through their daily updates, can instill confidence and reassurance for a deeply fearful populace, instead of the never-ending bunch of talking-heads - generals and news commentators who give us one big Excedrin headache with their speculative and often contradictory drivel?
Often less is more when it comes to wartime public relations.
Why isn't there an official spokesman, like Chaim Herzog during the Six Day Way or Aharon Yariv during the Yom Kippur War or Nachman Shai during the Gulf War, individuals who, through their daily updates, can instill confidence and reassurance for a deeply fearful populace, instead of the never-ending bunch of talking-heads - generals and news commentators who give us one big Excedrin headache with their speculative and often contradictory drivel?
Often less is more when it comes to wartime public relations.
posted by hellisotherpeople at 8:02 PM
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